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This entry was posted on Saturday, April 5th, 2008 under Product Placement / Brand Integration. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.
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In the movie “Beyond Enemy Lines”, Coke had a product placement. Adyana measured the effectiveness of this placement. Using its Automated Product Placement Measuring Tool, Adyana surveyed 107 viewers. Here are some numbers.
